Thursday, 4 April 2013

Commercial & Public media


During the week two lecture we were given information about the differences between commercial media and public media.

 Commercial media contains profit driven products while not being government funded. They survive or fail on the success of their business which is unlikely of failing due to the major companies that revolve around commercial media. Companies such as TEN, WIN, Fairfax media, APN, Telstra, Optus, Austar, Ticketek and many more. These companies produce different styles of media also; like newspapers, cable tv, film, books, sports, magazines, radio and free to air. Commercial media create content and programs to attract consumers to gain money/profits and views. The commercial media’s style is corrupt, lacks quality and the profits over-ride social responsibility. This results in having to dumb down the media, tabloidization and a desire to please its customers.

While, public media is government and tax payer funded. It is their mission to serve or engage in the public and not turn anything into profits. Also they are in support of the public and democratic processes. Certain organizations such as BBC, PBS, TVNS, CBC, NPR and NHK are a part of public media. The public media’s style is serious, broadsheet, has importance over interest and is considered not quick and unchecked. People find public media to be boring, poorly presented and has a limited interest.
This is what information I have gathered from the differences between commercial and public media. 

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